Tasteful, high-converting website design

Premium websites for businesses people need to trust before they buy.

Karawang Studio creates tasteful, high-converting websites and landing pages for boutique hospitality, weddings, wellness, beauty, real estate, consultants, creators, and founder-led brands.

Book a Website Audit View Selected Work

Founder-led by Kara Wang — 9+ years across UX, brand, startups, AI, hospitality, and conversion strategy.

Kara Wang at her desk, mid-laugh, working on a laptop
hi, it's just me. you'll
have my number by day two.

Why most websites lose people

Most websites don't fail
because they're ugly.

They fail because people land there and still don't know what you offer, why it's worth the price, whether they can trust you, or what to do next. Karawang Studio turns unclear websites into polished, trust-building experiences that help people inquire, book, apply, or buy.

your-business-name.com
Welcome to Our Website
We are a company that provides quality services to our valued customers since 2009.
Call us: (000) 000-0000 © 2019
what do I click?
there's no obvious next step
last updated
2019
phone's buried.
reviews? nowhere.
  • 01

    It looks frozen in 2014

    Great business, dated site. The mismatch makes people quietly second-guess you.

  • 02

    No one knows what to do next

    Call? Book? Inquire? If it isn't obvious in three seconds, they leave.

  • 03

    It breaks on a phone

    More than half your visitors are on mobile. That's where most sites fall apart.

  • 04

    Your reviews are hiding

    You've earned the trust. The site buries the proof people came to find.

  • 05

    Nothing says "this is real"

    With no real photos, no face, and no story, visitors hedge instead of booking.

You don't need a bigger ad budget. You need a website that earns trust before the first hello.

The offer

Launch your website
without agency bloat.

A polished, conversion-focused website or landing page for founder-led businesses and service brands that need to look credible fast. Not a three-month agency process. Not a template with your logo dropped in.

A good fit for

  • Founder-led businesses whose site no longer matches their work
  • Service brands that win on trust and referrals
  • Founders launching or repositioning an offer
  • Consultants and coaches who need to look credible fast

Not included

  • Full brand identity system from scratch
  • Complex backend or custom app development
  • Large e-commerce stores
  • Ongoing content creation
  • Paid ads management
  • Unlimited pages or unlimited revisions

You're hiring real design and strategy, not a template and a stock photo.

For creators & personal brands: View the Creator Monetization Sprint

Limited launch rate · first few projects

Website Sprint

$2,000 launch price

Normally $2,500

What's included

  • Strategy & positioning for the offer and audience
  • Conversion-focused copy direction
  • Up to 5 core sections, planned and structured
  • Custom design (no template)
  • Responsive build for desktop and mobile
  • Contact form or booking link
  • Deployment + domain connection
  • Basic SEO titles and descriptions
  • 7–10 day timeline · 2 revision rounds
Book a Website Audit See pricing

Start with a free audit, no payment until we've agreed on the plan.

The free audit

You send the site.
I send back what I'd fix.

Send me your site and I'll record a short, honest walkthrough: the five things I look at first, what's working, and the fixes that'd move the needle. No deck, no pitch, no obligation. Just a real read on your site.

1

Is it obvious what to do?

In three seconds, can a visitor tell whether to call, book, or inquire, and how?

2

Does it work on a phone?

Most people meet you on mobile first. If it's hard to tap or read, they're gone.

3

Can people find the proof?

Reviews, credentials, and real photos up front, not buried three clicks deep.

4

Does it explain why you?

Your story and your work, in plain words, not filler.

5

Is booking effortless?

Fewer fields, fewer clicks, no surprises. Every extra step quietly costs you a customer.

Free · no pitch · no obligation

an honest read
on your site.

Book a Website Audit

Before · after

Real work: Olli Health, 2023 to today.

The brand I built for a healthtech startup, before their pre-seed and after their $10M raise. Drag to compare.

2023 Today

Same company, two chapters. drag the handle ↔ to compare · read the case study

Selected work

Real work,
real businesses.

A mix of client work and concept redesigns showing how I approach trust, positioning, and conversion.

Live client work

Olli Health

AI home-health platform · Healthtech

I supported Olli Health's early product and brand experience as brand director and designer. The company went on to grow from pre-seed to a $10M Series A, now serving 100+ agencies.

Read the case study

Concept work

The redesigned Studio M Designs homepage.

Studio M Designs

Home staging & interiors · Austin, TX

A real Austin staging studio. One busy page, simplified to two clear paths.

See the redesign
The redesigned Broken Spoke homepage.

The Broken Spoke

Texas dancehall · Austin, TX

A real Austin icon. A famous venue, finally easy to use.

See the redesign
The redesigned Bishop + Ivy homepage.

Bishop + Ivy

Interior design · Dallas, TX

A real Dallas studio. Beautiful work, finally a clear way in.

See the redesign
The Lexia destination wedding planner concept site.

Lexia

Destination weddings · Mauritius

An original concept for a destination wedding planner. Calm, editorial, and built to make enquiring effortless.

See the live demo

Each is a full, live redesign you can click through:

The Broken Spoke live redesign → Studio M Designs live redesign → Bishop + Ivy live redesign →

Also behind the work — 9+ years of product & brand experience

Capital One

Fortune 100 product & mobile design — onboarding, trust, and internal tools at scale.

Elara

AI emotional-wellness product — founder-led positioning and waitlist conversion.

Shakiro Villas

Boutique villa development in Bali — premium perception and buyer trust.

Stack.so

Product & brand design for a modern software tool.

Startups & Web3

Techstars-backed and early-stage products — complex offers made clear.

How it goes

Four steps. About two weeks. A site that's live.

01

Audit + strategy

We clarify what's working, what's confusing, and what the website actually needs to do.

02

Positioning + structure

We define the offer, the key sections, the buyer's questions, and the path to inquiry.

03

Design + build

I design and build a polished, responsive site that feels premium and easy to navigate.

04

Launch + polish

I connect forms, contact and payment links, domain, analytics basics, and final mobile polish.

Pricing

Simple starting points.
No mystery pricing.

Most projects are a Website or Landing Page Sprint. A Brand Starter Kit or Mobile App Design Sprint is there when it's the right fit. We define the scope together before any work begins.

Brand Starter Kit

$1,500

For founders or small businesses who need a clear visual identity before launching.

  • Logo direction
  • Color palette
  • Typography system
  • Visual moodboard
  • Basic brand guidelines
  • Social / launch asset direction
Book a Website Audit

50% to start ($750) · balance at delivery

Best starting point

Landing Page Sprint

$2,000

A custom landing page to sell one offer, validate demand, or make your business look real.

  • Up to 5 strategic sections
  • Positioning + page copy
  • Custom responsive design
  • Interactive states
  • Deployment included
  • Domain connection included
  • Basic SEO + analytics setup
Book a Website Audit

50% to start ($1,000) · balance at delivery

Mobile App Design Sprint

from$8,000

For founders building or validating a mobile product.

  • Product strategy pass
  • UX flow mapping
  • Core screen designs
  • Visual design system
  • Interactive prototype
  • Developer-ready handoff
Book a call

Scoped to your product, then quoted in writing

Best for one focused page or a tight small-business site. Not for complex apps, large ecommerce, or unlimited pages.

How payment works

  1. 1

    Reserve with a 50% deposit. Pay securely through Stripe to lock in your spot and start the clock.

  2. 2

    We confirm scope in writing. The deposit is half, not the full price. We agree on what's included before any work begins.

  3. 3

    Pay the balance at delivery. The remaining 50% is invoiced when your site is ready to launch.

Prefer not to pay upfront? Start with a free audit, no deposit, no obligation.

Book a Website Audit

starting prices, the final number is yours in writing first

Good questions

The stuff you're actually wondering.

Yes, because the scope is fixed and it's just me, so there's no agency telephone game. The clock starts once I have your content and we've agreed on the plan. If you're slow getting me photos, the timeline stretches a little. That's the only catch.
Copy's included, writing it is half of what I do. Photos are easier: I'll tell you exactly what to shoot on your phone, or point you to a great local photographer. And we don't ship stock photos of laptops on desks.
Whatever you can actually run after I leave, usually Webflow, Squarespace, or Framer, depending on how hands-on you want to be. I'll recommend the one that fits how you work, not the one that locks you into me forever.
Those are who I'm best at, service businesses where trust and a clear next step drive the booking. If you're a founder-led business and you're not sure you fit, just send me your site. I'll tell you honestly.
I do every pixel myself: no junior hands, no offshore team, no account manager between us. You'll have my number, and you'll be talking to the person doing the work from start to launch.
I walk you through the whole site so you can update it yourself. You get two weeks of "did this break?" support included. Want me to stick around for ongoing tweaks? We can set that up, but you'll never need a retainer just to change your hours.
Kara Wang on a wooden bridge surrounded by greenery, wearing a Pikachu backpack
hi — it's just me,
start to finish.

About

Built by a product designer
who thinks like a founder.

I'm Kara Wang, a product designer and creative strategist with 9+ years designing digital experiences across Fortune 100 companies, startups, AI products, Web3, hospitality, and real estate.

Karawang Studio exists because most businesses don't need more decoration. They need clearer positioning, stronger trust, and a website that makes people feel confident enough to take the next step.

I bring the same strategic thinking I used in product design — user psychology, information architecture, conversion flow, copy hierarchy, and launch execution — into websites for premium service businesses and founder-led brands.

Not just prettier pages — clearer positioning, stronger trust, and a smoother path to inquiry.

Services

Everything your website needs,
handled by one person.

From positioning to launch — strategy, design, copy, and build, done together, not handed between five contractors.

01

Website Strategy

Positioning, offer clarity, site structure, and conversion flow, defined before any design starts.

02

Website Design

Tasteful, custom landing pages and websites designed around trust, clarity, and premium perception.

03

Copy Direction

Clear headlines, section structure, service explanations, and CTA language that make the offer easy to understand.

04

Build + Launch

Responsive implementation, deployment, domain setup, contact forms, payment links, and launch polish.

05

Website Audits

A sharp review of what's weakening trust, conversion, and premium perception on an existing site.

06

Ongoing Support

Small updates, new pages, content changes, offer edits, and launch support when you need it.

Scoped case by case, just mention it in your audit and we'll talk.

Are you a UX / Product Designer? View the Portfolio Sprint →

Who it's for

Best for premium service businesses where trust matters.

No pitch, no obligation, just an honest read on your site, usually back to you within a day.

Start here

Your website should make people
feel confident choosing you.

Whether you need a sharper landing page, a more premium service website, or a full redesign, Karawang Studio helps turn interest into inquiries.

Book a Website Audit Email Kara
  1. 1You send me your current site
  2. 2I review the homepage, mobile, trust signals & CTA
  3. 3You get a short Loom with the biggest opportunities
  4. 4If it's a fit, we scope a 7–10 day refresh

Prefer to grab a time?

Pick a slot and we'll talk it through, or just send the form and I'll reply by email.

Book a call → or email hello@karawang.studio

Send me your current site.

I'll send back a short, honest audit with the first fixes I'd make.

Usually back within one business day.